Consuela is a fashion and lifestyle brand founded in Austin, Texas. Derived from the verb consolar; to console, comfort, to uplift…. the mission is to Make Each Day Ridiculously Awesome!
Since our beginning in 2006, 99% of our products have been made by family-owned companies and artisans in Mexico who have a passion for sharing their talents and cultural artistry beyond their home borders. We are thrilled to support each of them, and do our best to honor their craft every day.
Our It's Not About the Bag™ program, celebrates women who impact the world in positive ways through their service, strength, kindness, tenacity and love. From your nominations, we gift women Consuela bags to both celebrate and remind them of the good they bring to all of us as we journey through life.